The promotional products industry is supported by professional associations that help businesses grow, connect, and maintain standards. Two of the best-known organisations are Promotional Products Association International (PPAI) and British Promotional Merchandise Association (BPMA).
If you are wondering what these organisations do and why they are important, this guide explains everything.
What is PPAI?
Promotional Products Association International (PPAI) is the world’s largest and oldest not-for-profit association in the promotional products industry. In other words, PPAI promotional products refer to branded merchandise used by businesses to advertise and increase brand visibility.
It includes branded physical items that companies use for marketing, such as:
All these products have a logo or message to promote your brand.
What does PPAI do?
Who uses PPAI?
How to become part of PPAI?
Promotional Products Association International is an organisation joined by businesses in the promotional products industry. Learn more about how the industry works and how companies participate in it.
What is BPMA?
The British Promotional Merchandise Association is the UK’s leading association for the promotional merchandise industry, representing businesses involved in branded products, promotional merchandise, and corporate gifts, while supporting companies operating in Great Britain to uphold high industry standards.
How to Be a Partner of BPMA?
Being a partner/member of the British Promotional Merchandise Association by applying for membership as a business within the promotional merchandise industry.
Some of the Benefits of the Membership
At Total Branded, we help businesses source promotional products across all industries and sectors, from small startups to established organisations. To get in touch, you can email us, call us, or complete the contact form on our Contact Us page.
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