Marcelo de Toro is the CEO and founder of Total Branded, one of the UK’s leading promotional products companies. From humble beginnings, he arrived in the UK with no English and no job — just courage, determination, and a strong drive to succeed.
Marcelo’s journey in this industry didn’t begin with experience or a prestigious marketing degree — it started with determination, creativity, and a willingness to learn from the ground up.
With a “make it happen” mindset and passion for promotional products, Marcelo worked with established distributors and suppliers from diverse international markets, including the UK, USA, UAE, Australia, Singapore, South Africa, Spain, and New Zealand. This breadth of experience has given him deep industry knowledge and helped him become known and recognised as a trusted name in the promotional products industry.
Under Marcelo’s leadership, Total Branded is not just a distributor of promotional items; it’s a trusted partner that delivers total promotional solutions to businesses of all sizes.
Over the years of marketing experience and deep industry knowledge, Marcelo decided to bet everything he learned to create the promotional product company Total Branded. Founded with a straightforward mission — to make branded merchandise easy to order online.
Promotional products remain one of the most effective and cost‑efficient marketing tools available. Research shows they provide long‑lasting brand visibility, repeated impressions, and meaningful engagement that many digital ads cannot match. Items like branded bags, drinkware, notebooks, and apparel can stay in use for months or even years, reinforcing your brand every time they’re handled and helping build recognition, loyalty, and recall.
Branded products for companies, organisations, and teams
Whether you need promotional gifts, branded merchandise, or corporate gifts, TotalBranded.co.uk provides a wide range of products that help businesses increase visibility, build loyalty, and make memorable impressions. Physical promotional items — from pens and mugs to tech accessories and apparel — can be used daily, creating repeated exposure for your brand long after the first interaction.
Bulk promotional solutions with no limits
From events and retail promotions to corporate gifting and large‑scale campaigns, TotalBranded.co.uk specialises in fulfilling orders of any size — offering flexibility and value for organisations of all scales.
Experienced UK‑based sales team
Customers benefit from a knowledgeable sales team in the UK market, ready to guide you from product selection through branding, customisation, and delivery. Working with an experienced team helps ensure you choose items that suit your audience and marketing goals, avoiding common pitfalls and improving the overall effectiveness of your promotional strategy.
Marcelo de Toro’s journey — from moving to the UK to building a recognised promotional product brand — highlights what’s possible with courage, passion, and the decision to make it work.
At Total Branded, I continue to work with the same level of commitment that I had on the first day of my business journey — with a computer and the ambition to build the next leading brand in promotional products,” Marcelo.
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